Experts from Best SEO company say that Google penalties are the stuff of nightmare for any SEO provider. Because not only they take away all the progress that you have done through the years, they also throw you so deep down that it could become near to impossible to recover from that. But what are Google penalties? And how do they affect a webmaster? If you own a blog or website then these might be your questions too. So here are the top 4 reasons that Google could penalize you for, and so should you avoid them before they mess up with your Google rankings.

Before we move forward to learn about the reasons that make Google penalize a website, we should first see the types of Google penalties.

Algorithmic penalty 

These are automated penalties. Experts from the best SEO company in Nashville say these occur when Google comes up with certain updates, like Hummingbird, Panda, Penguin, and revamps its quality guidelines to give its users improved web experience.

Such penalties happen when a website is reported to be in breach of Google’s security or quality guidelines, and someone at Google decides to take action on their own. Many big names have suffered the wrath of Google's manual penalty for compromising with their visitors' web experience.

Too much keyword stuffing was a practice that was done too much in past by content farms and black-hat SEO experts. Until Google came with its updates that could detect such practices. Repeating too much of a keyword can land you at bottom of Google results.

A content that is of no value to its readers is what considered as thin content. Such content deprives your visitors of good web experience and they often hit back as soon as they realize that they are reading one. And as Google monitors the time spent by a user on a web-page, it often means that the author is in trouble.

Best SEO company in Nashville say that a link penalty might occur in two ways. First, when certain webmaster of ill-reputed website backlinks to you to gain the benefit of linking to trusted domains. And second, when a webmaster of certain shady website puts links to his websites in your comment sections. So always conduct a link audit to make sure that neither fishy links are available on your space,  nor they are pointing back at you. You can also use Google Disavow to help your case. 

A private blog network is a gray hat/black hat tactic of using a set of sites under your control to implement links to other sites. Miami SEO company says that grey hat SEO experts often use such tactics to score better in the backlinking SEO factor. But when caught with such practices, Google is famous for not showing any mercy with such webmasters.

SEO companies should understand that Google’s SEO factors are designed to improve the quality of search results. And one should adhere to such guidelines to help keep the web a safer place to “dwell”.


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